Is this your situation?
You need a service. A program to handle a task. So you do a little research, select a provider, pay a monthly fee, and begin the process.
New situation. New task at hand. More research. Another selection. Another monthly fee.
Over and over it goes.
That’s the new world. That’s the world of IT multisourcing.
But here’s the thing.
Have you ever looked at all those providers as a whole? Have you ever compared their terms of agreement? Have you ever compared their service levels, their functionality, their pricing, and wondered if you’re truly getting what you’re paying for?
Are you utilizing all the tools each provider offers? Are you using each to the best of its ability? And are they all providing the best service for your end user, your customers?
Welcome to the world of multisourcing. Where SMAC outsourcing is simply a way of doing business. Where social media, mobile, analytics, and cloud computing all must work together to automate, make processes easier, and give the perfect amount of service that allows your business to take fire.
Social media has provided businesses with new ways of communicating with their customers. Reaching out to them and interacting is now a twenty-four-hour process. And thanks to mobile technology, that interaction can occur from anywhere, at any time.
Which means the only way to truly keep up with the big picture is to focus in on the data – the analytics – to understand how, when and where their customers are coming from. And when everything is based on cloud computing, the concept of being tied down to one machine, one location no longer applies.
Put the four technologies together and the disruption it causes many businesses can have insurmountable costs. Yet integrate them appropriately and your business can thrive.
That’s why you see the best companies fully integrate wherever possible.
You’ll find companies asking you to login through your favorite social media account like Facebook or Twitter, knowing its that much easier to share with their friends.
You’ll find companies that make it just as easy to find information on a website as they do to download a free app.
You’ll find companies that make writing reviews, rating content, and communicating with feedback as easy as click
Because they understand the value of using technology to its greatest advantage.
And it’s not just for retail or product based businesses; every business can succeed by incorporating SMAC technology into their marketing strategy.
Are you using technology to its greatest ability? Have you utilized SMAC outsourcing to create a business your customers love? What questions do you have?
