How To Embrace The Power Of Data

How To Embrace The Power Of Data

Have you ever thought about how much data exists in the world?

Have you ever thought about how much data is created on an average day?

The statistics are staggering, especially when you consider how far we’ve come in such a short period of time. For example, according to Forbes:

By 2020, over 6.1 billion smartphone users will exist throughout the world
By 2020, there will be over 50 billion smart devices developed to collect, analyze and share data
In 2015, over 1 trillion photos were taken, and billions of them were shared online
In 2017, over 80 percent of all photos will be taken with smart technology
Every single minute of the day, over 500 new websites are developed
We perform more than 40,000 search queries a second on Google alone
The total volume of data that the industry captures and stores doubles every 1.2 years

What do we do with that much data? How can we possibly use it to our advantage?

Big Data is a concept that seems to be popping up everywhere in the business world, no matter what industry you’re in.